“I Am Thinking About Buying
A Home In Perrysburg”
A Free Special Report From Jon Modene
I'm Thinking About Buying A Home In Perrysburg.
Picture the scene: The family, in the market for a new home start
looking at real estate. They look on-line at realtor.com and
other real estate sites. They make phone calls on a few properties
from an advertising book. They talk with a lot of different real
estate agents. They look at a lot of houses. They visit open
houses and drive through the neighborhoods that they want to
move to.
They find a house or two that they really like, but just miss
out on buying them - someone else got there first.
They finally find the right house, and the real estate agent
writes an offer for them. She works for the seller, and can't
tell this couple what the home is really worth, what the seller's
motivation is, and other salient facts. The real estate agent
goes to the seller, tells the seller everything that the buyers
told her, and the seller counters their offer. The buyers have
no one to turn to for advice. They really want the home, and
the agent did tell them it was a “great buy”.
They sign the offer, go to their bank and apply for a loan. They
close on the home some weeks later. Did they do a good job? Well,
they bought a home, but they made mistakes. Big mistakes. Mistakes
that may have cost them thousands of dollars. Mistakes that they
can never overcome- even if and when they sell their home.
Another young couple, using the strategies contained in this
special report, can find a better home, get a cheaper mortgage,
pay less for the home, and insure that they are not taken advantage
of. If they can pay less for the home at purchase, when they
sell it they stand to reap thousands of dollars of profit.
I have sold thousands of houses, lots, condos, and apartments.
As the first REALTOR in Toledo to represent buyers as their
agent- a “Buyer's Agent” -
I have years of experience in protecting buyer's interests
and helping buyers make good decisions.
Year after year, some of the most amazing thing that I see in
real estate are the actions of buyers. A person will think nothing
of reading Consumer Reports and doing basic research when it's
time to buy a new car or range. If they are going on a vacation
they
will read detailed travel guides and get recommendations. But,
show me a buyer who, when making the largest single purchase
that they will ever make, just goes out and buys a house - and
I will sadly show you the average buyer.
It's sad but true. Most people will be better prepared to go
to Disney World for five days than to buy a $195,000 new home
that might last them thirty years. These buyers are asleep at
the switch. They are asking for trouble. And they often find
it. But you don't have to make these costly mistakes. You can
be armed to the teeth with information. You can learn how to
make good decisions. Here's how: Just avoid making these common
House Buying Mistakes and you are well on your way:
Mistake Number 1: Working With the Wrong Agent
Can you imagine negotiating a treaty with another country and
inviting a spy for the other country to join in on your most
secret council sessions? You wouldn't do it. You would call it
treason. But most buyers invite a spy into their camp. The spy
is called a seller's agent.
A seller's agent works for the seller, and has a positive legal
duty to tell everything that they hear or know to the seller
if it would affect or influence their decision about your offer.
If you love the home and tell the seller's agent that you will
pay
anything to have the home...guess what, YOU WILL.
If you tell them you will pay $150,000 but want to offer $145,000
then the seller's agent is duty bound to tell the seller you
are willing to pay $150,000 but wrote at $145,000. The seller's
agent has to work for the seller and can't tell you if the
home is over or under priced. The seller's agent is the legal
representative
of the seller, and as they say, "anything you say can
and will be used against you."
Sometimes you have to work with a seller's agent- you called
them and they have to work for the seller on the home you want
to see. BUT DON’T TALK TO THEM EVER ABOUT
PRICE or your motivation or timetable.
Mistake Number 2: Buying A Home Too Late

Some families rent for years to save the down payment for their
first home. Then something happens- interest rates go up, a
baby comes, and they can never seem to afford a home. With
all of
the incredible financial tools available to buyers today, there
is
no excuse for anyone with good credit and a job to not have
a home.
A buyer can get an FHA loan with 3% to 5% down. A veteran can
get a loan with nothing down. A buyer can look for a property
today with a subsidized down payment and a subsidized interest
rate. Can’t find a good bank? Credit unions are easy
to work with. On-line mortgages are available. Mortgage brokers
have investors who want to loan you money. And a buyer can
always
look for a home with owner financing, where the owner is the
bank.
When one of the last great tax breaks is the mortgage interest
deduction, it makes no sense for someone who can afford a home,
who can buy a home, and who can qualify for a mortgage to wait
and wait, and while waiting to pay a large monthly rent. Only
the landlord hopes that you won't get smart and get your own
home.
Mistake Number 3: Not Being Pre-Approved For Financing
Here's one of life's little non-mysteries: Cash speaks louder
than credit. The man buying a new car with cash gets a better
deal than the man financing his purchase.
And, in the same manner, a person paying cash for a home gets
a "cash discount" that while unmeasurable from transaction
to transaction is still real. Even if it's only 1%, on a $200,000
home the cash buyer can save $2000. How can you, if you don't
have the cash to buy your next home, get treated like a cash
buyer?
It's simple. Get FULLY pre-approved for your mortgage before
you look at houses. Get proof of that preapproval (the lender
will give you a card or letter), and after you have found the
home you want to purchase, provide your proof to the seller along
with your offer.
Sellers tend to evaluate offers with pre-approvals the same
as cash offers. And, as there is less risk for the seller,
they
will lower the price you pay for the home. Please note that
I don’t mean a preapproval subject to
your child support being brought current after your divorce
is unsealed because the bankruptcy court has not yet had the
final
hearing. This will not impress the seller. This will actually
frighten them.
Mistake Number 4: Not Using The Right Contract
Some buyers use a contract that is not only unfair to them,
it is too fair to the home seller. It's called the "Standard
Board Contract" and it is used
by hundreds of Realtors in Toledo. It was written by attorneys
and real estate agents whose background was in representing sellers,
and their bias shows through. It's a great contract to receive
if you are SELLING a home, for the buyer gives control over the
results of their inspection to the sellers and the home inspector
over
what constitutes a major defect. Buyers are also potentially
agreeing to buy the home in "AS
IS" condition without any extra inducement or compensation
from the home seller. And, you can even be forced to buy a home
against your will, even if it is riddled with termites or charred
to a crisp by fire as long as the seller agrees to pay to treat
the infestation or repair it to “habitability”.
This "standard" contract is liked by most Realtors
and attorneys for two reasons. First, they don't have to read
it or understand it, because it is "standard".
And second, their years of experience representing sellers tells
them that it is good to be fair to sellers and biased against
buyers. The attorney for one Fortune 100 company in Toledo that
handles all of that company's incoming corporate transfers will
not let their employees use the "standard" form without
modifying it. Shouldn’t you get the same protection??
Also note that the "standard" contract lets people
who will have no ongoing interest in the home you are buying
choose where you will purchase your Title Insurance at. This
is absolutely
amazing!
Your Title Insurance policy will protect you for as
long as you and your family own the home from false claims on
it's title. It's a very important tool that you have to have.
But the "Standard" contract lets the seller and their
agent make this choice for you. They often choose to go with
the Title Company that takes the Realtor to the golf course
the most.
It's a stupid way for a buyer to buy a home, don't you think?
Mistake Number 5: "I Don't Need To Inspect It" or "I'll
Have My Brother Inspect It"
First of all- you must make sure that you inspect your new home.
If your twin brother is selling it to you, PLEASE, still get
it inspected. I have seen brand new homes have major flaws at
closing- flaws that if not quickly discovered could have caused
a lot of expensive damage.
Remember, an inspection is not designed to provide you with a
perfect house- you couldn't afford a perfect house. But, an inspection
is designed to protect you and your equity from financial damage,
and your home from physical damage. And remember that no inspection
is perfect. But a good whole house inspection will find any major
systems problems that could ruin your equity position after you
buy in ignorance.
The best inspectors inspect hundreds of homes a year. They know
what to look for, and they know what areas, what builders, and
what designs present their own special problems. Your brother
or friend or father doesn't know these things, and may also have
an emotional investment in the home that could prevent him from
being objective.
How often have purchasers caused family feuds by having a friend
or family member do their home inspection for them?
So, if you are going to inspect your home- and you should- have
a professional do it, not a friend.
Mistake Number 6: Not Getting An Experienced Buyer's Agent
Do you know what it takes for a real estate agent to claim that
they are a buyer's agent? A simple check mark on the Ohio Agency
Disclosure Form. Yes, that's right, any agent with or without
experience, training, expertise, and knowledge can say that they
will represent you and work for you. It's as if you went to a
medical specialist, needed and asked for a vascular surgeon to
help you, and were told by a radiologist that would be happy
to be a vascular surgeon that day.
When you are looking for a REALTOR to help you and work for you,
make sure that they have some of the following:
- Experience in
representing buyers as a buyer's agent.
- Some training in
the specialty of buyer representation.
- An understanding
of your family's goals and real estate needs.
- References
of buyer clients that bought homes with their services
recently.
- Any advanced or specialty designations such as an
ABR (Accredited Buyer's Representative).
Mistake Number 7: Getting An Attorney Involved At The Wrong
Time
Most attorneys will agree that after a contract is signed,
it's often really too late for them to help you unless you
have built some safeguards into the contract from the beginning.
Here's my favorite. Just insert this clause into any offer
you make:
"This offer is subject to review and approval by Purchasers
Attorney within 5 business days of acceptance."
If you use this clause your attorney then has the power to
make modifications to the purchase contract that can be presented
to the sellers for their approval. But most buyers simply invite
their attorney to the closing after the transaction is heading
down the road. By then it's too late to have your attorney's
input and counsel.
But note that you should NOT get an attorney involved during
the NEGOTIATIONS for your home. Attorneys will simply wreck
many standard residential transactions by clogging the deal
with needless hurdles and legal penumbras. In my opinion, attorneys
are valuable at a closing, but not during a negotiation. Also
be sure to get your attorney to give you a price quote on a
standard residential closing BEFORE you hire him.
Mistake Number 8: Paying Too Much
One of the saddest things that can happen to a home buyer is
what happens when he overpays on a home. You see, you just
can never make that money back. No matter how hard he or shes
tries,
the money is lost.
In inflationary times, or when a house appreciates in value,
when the overpaying buyer goes to sell, the odds are that the
next buyer won't make the same mistake that the overpaying
buyer made, and will find that he will not make the profit
on the gain in appreciation that he would have had, had he
payed only the market price for the home in the first place.
And, in a market that doesn't gain in value, the sale of your
house could leave you with a substantial loss as the market
corrects your mistake for you.
It's a fact- pay too much, and
the money is gone forever.
Here's a quick checklist to help you avoid paying too much:
- Make
sure your offer is subject to the home appraising at or
above the purchase price.
- Have your own buyer's agent do a
complete "Agent's Opinion
Of Value" on the home you
intend to purchase showing what the buyer's agent believes
it's value is.
- Consider hiring your own fee appraiser
to do an appraisal for you- bank appraisers work for
the
bank, not the buyer, to protect the banks money, not
yours. If you have a 50% downpayment then a
bank appraisal is merely perfunctory.
- Try to find out the
motivation and reason for selling of the current home owner.
- Find
out what the last several homes in the neighborhood have
sold for. If you are buying
the most expensive home in the area be careful.
Mistake Number 9: Buying The "Big Dog" On
The Block
This is a broad generalization, but it's also a safe generalization:
Try not to buy the most expensive home in an area or
subdivision. That home might very well be the best. It might
be the nicest. But, experience shows that the largest, most
expensive home in a subdivision appreciates the slowest,
and has the most trouble appraising high in any market.
So, if resale is ever going to be a concern, try to stay
away from the "Top Dog" house.
Mistake Number 10: Not Using Smart Negotiation Techniques
What is the right negotiation strategy for the home you
have decided to purchase? Well, there really isn't
a "right" strategy,
for if there was, everyone would use it all of the
time,
and it wouldn't work anymore.
Here are some keys to negotiating smart:
- Know what your goal
is before you start a negotiation, and don't get sidetracked.
- Know
what your "walk away" point is and don't
go past it.
- Find out as much about the competition
as possible.
- After you have learned about them, try to determine
what their goals might be, and see how your goals
conflict and how they match.
- Build a negotiation strategy
before you start.
- Be willing to eat some crow if you have
resorted to bluffing and it didn't work.
- Make sure your
spouse and you are on the same page of the playbook- if
you have to win
over your spouse during a negotiation, it will
be tough to win over a home owner too!
- Try
to let a skillful intermediary communicate for you.
Mistake Number 11: Letting A "Dual Agent" Work
For You
In my opinion the only thing worse than having
a seller's agent represent you, is to have
a dual agent represent you – at least
you can COUNT on the seller’s agent
to be loyal to one side!
For while the seller's agent's duties are
clear to everyone, the dual agent has to
split his loyalty between the buyer and
the seller. The dual agent decides who
to tell what to, and how much loyalty
to show to each side- the buyer and the
seller.
It can fairly be said that in a dual agency
transaction both the buyer and the seller
are cheated of their representation, and
neither party knows who was cheated. If a REALTOR tells you
that they want to be a dual agent for you,
simply tell them "no
thanks" and find someone who will
either clearly work for you or will clearly
work against you.
With Ohio's new "real estate agency" law
many agents will tell you that they won't
be dual agents - just their brokers and
managers. Well, no law firm could legally
operate under those
rules. Dual agency is just being pushed
down further from the sight of unwary buyers
and consumers.
Mistake Number 12: Not Hiring Jon Modene
With 15 years of experience, advanced training
and credentials, and a reputation for integrity
and excellence I can promise you this:
I will listen to you. I will be loyal to
you. I will lead you to a safe, resellable
home. With my excellent team backing me
up, we are able to show you more houses,
find
the best house for you, negotiate the best
price for your family, and make sure that
your interests are protected
at every stage of the transaction.
The little things I provide like use of
a free moving truck for life and client
trips and events are only there to remind
my clients how serious I am about
representing them, protecting
them, being their advocate, and providing
them with such incredible service and results
that I become their
real estate agent and consultant for life.
A recent professional survey company who
interviewed homeowners in Perrysburg
found that my name was the most well known
and most recommended in Perrysburg.
It’s a honor and a trust bestowed
upon me by my neighbors that I take very
seriously.
For more than 15 years, Jon Modene has
been serving the needs of Toledo's home
buyers and sellers. Jon has gained his
status as one of Toledo's top agents in a
remarkably
short time. He holds
the prestigious OAR Award of Excellence
as a residential agent, and from 1996 to
2004 he helped over 1500
families with their real estate needs.
Jon provides not only the finest service
possible
to his clients,
but also provides the most vital component
of any successful real estate transaction
- information.
Page Last Updated: 3/22/05
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